School of Management

The Educatis School of Management is a competence centre focused on English courses and programmes in the field of Management and Business Administration. A broad range of individual e-learning courses and Executive Certificate Programs are open to all, without any conditions for admission.

Marketing Mix 2
by Konstantin Theile

Sales promotions are those marketing activities that promote and improve sales of the product or service. Thy are targeted toward the distribution channel or directly at the consumer and therefore an important tool of the marketing mix. Classic marketing communication […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Marketing Research
by Pingali Venugopal

The objective of the course is to develop the competency of the user to examine the relevant aspects of the research process and to ensure valid results for decision making. For this purpose, the course presents different frameworks which would […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Organisational Studies
by Andreas Remer

Understanding how organisations and people within them behave, how organisations function and how complexity and dynamics in organisations can be managed and the structures and processes designed as they ultimately influence again people and the company’s success is discussed in […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Price Management
by Narasimhan Rajkumar

This comprehensive course is grounded on theory, it tries at the same time, through examples, the application of theory to practice. It is trying to stimulate thinking across professionals, and helping them examine critically why practices are the way they […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Principles of Marketing
by Konstantin Theile

The heart of every business success lies in its marketing. Without marketing, a business may offer the best products or services, but none of your potential customers would know about it. Therefore, the purpose of Marketing is to connect the […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Reverse Logistics and Circular Economy
by Rolf Jakobi

The seminar gives an overview and outlook on the reverse logistics of existing and future material flows for industries and civil infrastructure. This will be demonstrated with examples of commodities along the supply chains. In addition, also examples for strategic […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Strategic Management
by Kimio Kase

The main objective of any company is to manoeuvre through the complexity of multiple goals towards a strategy that will be aligned with the dominant objective of generating profit. This seminar examines sustainable corporate and business strategies and the best […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level

Strategic Marketing
by Omar Merlo

Strategy and marketing go hand in hand. Strategy refers to the overriding directional concept that sets out the planning path for a business. Strategic Marketing is the way an organization effectively differentiates itself from its competitors by focusing on its […]

  • Individual Course
  • E-Learning Seminar
  • Basic (core) level