Certificate in International Marketing Management
Certificate of Advanced Studies
International Business and Management
This seminar develops basic concepts combining them with data and cases for managing international business. Learn more
- Individual Course
- E-Learning Seminar
- Basic (core) level
Managing People and Talents
In the knowledge society work is linked to knowledge and learning, which makes most of the actual working and management models and concepts obsolete. This course discusses new concepts for recruiting, developing, learning and retention of talents. Learn more
- Individual Course
- E-Learning Seminar
- Basic (core) level
International Marketing – environment
This course is an introduction to analysis of the international marketing environment. It highlights the main tools for its analysis, discusses ethical issues and international Marketing management. Learn more
- Individual Course
- E-Learning Seminar
- Basic (core) level
International Strategic Marketing Management
This course focusses extensively on international strategic marketing and planning. Learn more
- Individual Course
- E-Learning Seminar
- Basic (core) level
International Marketing Mix
This basic course highlights the international marketing-mix policies and discusses each of the marketing mix elements in its the transnational context. Learn more
- Individual Course
- E-Learning Seminar
- Basic (core) level
Information
550.00 CHF